Doctor

• As someone in the medical profession, you will investigate the health issues surrounding the use of tobacco. Please answer the following questions in your packets using various research tools such as a dictionary, almanac, online and print encyclopedia and Internet
  • 1. What diseases are caused by smoking cigarettes,smoking cigars, chewing tobacco? (online and print encyclopedia)

    2. Using a dictionary, please find the meaning of emphysema, addiction and crave.

    3. Using an 1997 Almanac, find out how many high school students in 1995 said that they smoked? Start in the General Index at the beginning of the book. Look under "Smoking." How does this figure compare over the years? Why do you think it has changed?

    4. Go to the American Cancer Association site. Find out why it is so hard to stop smoking the longer you are a smoker? Follow this path to find the answer:

    • a. On the ACA Homepage, click on "Cancer Information."

      b. Find "Common Cancers". Double click on "Lung ".

      c. The Lung Cancer page will open. Scroll down to "Tobacco Control". Click on this link. On the left side click on "Quitting Tips" > "Quitting Smoking" and read the article.

    5. What are some of the ways to quit smoking? Which method would you suggest Sam try? Why? Go to Methods for Successfully Quitting Smoking.

    Return to Investigative Roles

Lawyer

• As a lawyer, you will investigate the current legislation and court cases that have been decided for or against the tobacco industry. Please answer the following questions in your packets using various research tools such as a dictionary, almanac, online and print encyclopedia and Internet. Remember to site all reference materials.
  • 1. Look up the following words in a dictionary: legislation, lawsuit, litigation.

    2. Using the Almanac, go to the Chronology of the Year's Major Events (look under the Quick Reference Index at the back of the almanac.) Go to August 1996. Look for the bold topic that is titled "Clinton Approves Regulations on Tobacco." What decision was made on August 9th that helped a woman named Grady Carter? What did the tobacco company know about smoking that they kept secret? Why do you think they made that decision?

    3. In the encyclopedia, look under "Law." What branch of the law covers personal injury? For example, a person who develops lung cancer from tobacco use could use this branch of law to file a law suit.

    4. What agency of the government is the F.D.A ? Look at this site Factsheet1 and find out what they do. What restrictions on tobacco use and children do they propose?

    5. "Joe Camel" is being retired back to the desert. If our constitution allows us free speech in advertising, how is it that the Supreme Court could legally stop the tobacco company from using his image in their ads? Look at FTC Cracks Down on Joe Camel, Helps Lead Him to Retirement to find the answer.

    6. Go to American Cancer Society /News Today page. Look for the current article of today and explain and summarize the legal implications of that article as it relates to Tobacco.

    Return to Investigative Roles

Historian

• As a historian, you will research the history of tobacco and the major events in the history of tobacco use. Please answer the following questions in your packets using various research tools such as a dictionary, almanac, online and print encyclopedia and Internet. Remember to site all reference materials.
  • 1. Using a dictionary, please find the meaning for chronology,satchel and hazardous.

    2. Using the Almanac, go to the Chronology of the Year's Major Events (look under the Quick Reference Index at the back of the almanac.) Go to August 1996. Look for the bold topic that is titled "Clinton Approves Regulations on Tobacco. How did President Clinton try to help kids from becoming smokers? What effect, if any, do you think this will have on teen smoking?

    3. Let's trace the roots of tobacco use in North America. Go to the encyclopedia (online or print) and find out who were the first known group of people to use tobacco. Who introduced tobacco to the European community?

    4. In the year 1650, around the time the Pilgrims were settling in Massachusetts, what was the common item found in children's satchels? Go to A History of Tobacco Use and look for an interesting article under the caption, "Tobacco Talk".

    5. Look at the Tobacco Time Line. How long did it take the U.S. Surgeon General to go from stating cigarette smoking "may cause lung cancer" to declaring cigarette smoking "may be hazardous to your health." How many more years will it take before the Surgeon General declares "Warning: The surgeon general has determined that cigarette smoking is dangerous to your health?"

    Return to Investigative Roles

Advertising Executive

• As an advertising executive, you will investigate the power of advertisements in magazines, television and billboards. How does it influences people to smoke or not to smoke? Please answer the following questions in your packets using various research tools such as a dictionary, almanac, online and print encyclopedia and Internet. Remember to site all reference materials.
  • 1. Using a dictionary, please find the meaning for persuasion, influence and brainwash.

    2. Using the Almanac, go to the General Index at the front of the book, look up Advertising. Under the category of total U.S. spending, check out how much was spent on cigarette ads. In which category did they spend the most money? Why do you think the most money was spent in this category?

    3. Look up "advertising" in the encyclopedia (print or online).

    • What are four forms of communication that people use for advertising? What form do you think teens use the most and why?

      Advertising uses a variety of ways to appeal to people. What are four techniques that are used? Which do you think is the most effective in appealing to teens and why?

      What are some of the social effects of advertising? How can you relate this to tobacco use?

4. Find at least 3 magazine tobacco advertisements. Make a list in your journal of common characteristics you see in these ads. How are the people acting? What situation are they frequently engaging in? What is the age, and sex of the models? What message do you think the ads send to the viewer? Go to http://home.earthlink.net/~rhmeyers/.

5.Go to http://www.tobaccofreekids.org/html/tobacco_marketing_to_kids.html. Look for the section entitled "Advertising Experts." Summarize the findings of the telephone survey done in 1996. What do you think these responses mean to an advertizing firm?

6. Go to S.T.A.T (Stop Teenage Addiction to Tobacco) Find 4 facts that you find interesting about tobacco advertising and write them in your journal.